“Graphic design is understood as being a form of art, but at its core, it is one of the most powerful forms of communication. I embrace the accessibility graphic design can create for complex ideas.”
– Katie Canter
WHAT IS EFFECTIVE ADVERTISING?
“The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.” – Leo Burnett
Katie provides graphic design and strategic marketing support to the Impact Graphics division of M.Y.S. Firm. Being a Pennsylvania native, she attended Temple University’s Klein College of Media and Communication in Philadelphia. In May of 2021, Ms. Canter received her Bachelor’s degree with high honors in Advertising with a focus on Art Direction.
In attaining her degree, Katie worked on multiple advertising and social media campaigns for local-small businesses and brands in a range of industries. Most recently, she worked as the Co-Art Director and Head Videographer during her final months pursuing her degree for a women-owned gluten-free bagel manufacturer in Philadelphia.
Katie embraces work that make a positive impact on an array of communities and the individuals within them. She continues to strive to use her marketing and advertising roots to formulate strategic solutions to all projects.